You’ve created all the great content that shows readers all the reasons they should become buyers. The next step is to actually tell them how.
It’s easy to get paralyzed by the thought of coming up with a strategic plan for content.
You can shrink your fear by realizing that your plan doesn’t have to be elaborate, and it’s not written in stone. It only needs a few elements to start with, and wherever it starts, your plan can and will change.
Creatives who feed the crocs have found the secret to customers who return, again and again. Feed their insatiable hunger with the content they crave.