The Creative Blender
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Connecting with customers is an endless job. The smart approach is to start with a strategic plan, then regularly make content that resonates with your people.
The Creative Blender helps you find the techniques, tactics, and tools to plan the right mix and follow through with your content marketing strategy.
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Beyond Core Creative Work: How To Get Marketing Done
Marketing productivity is like any other business function. If it gets prioritized and planned, it gets done.
Add sales copy so readers act on your great content
You’ve created all the great content that shows readers all the reasons they should become buyers. The next step is to actually tell them how.
Where Should You Focus Your Sales Efforts? In Person or Online?
Even if you sell or teach in person, an online presence gives you options to protect your sales. Get a new site going or update existing content.